brand high-end supplier, to differentiate their products and services to become the industry's brands. In Italy, there are many such brands, their value core is a strong research and development strength, able to produce in line with the brand enterprises demand, subdivision of, the products with high additional value. To create a world brand dream, we must clearly recognize itself in cultural discourse rights. Say objectively, go to any one all over the world market, Tokyo, Milan, Paris, New York, london...... Those who can stand in the tip of the pyramid high-end brands, luxury brand is the number of a few. In Pyramid the trapezoidal position, there are many excellent quality, rich cultural connotations, deeply consumer brand, their levels did not lose to those top brands. For the Chinese clothing brand, we do not challenge the pyramidal tip brand, but in the ladder position, and the high standards of the international brand on an equal footing. In Chen Dapeng's view, Chinese clothing brand growth path, is
